Since the first Target retail store opened in , the brand has been successfully raising the bar when it comes to discount shopping. Now the popular retailer is toying with their customer experience equation in a quest to make shopping more enjoyable. As you may or may not have noticed, Target does not play background music in its brick and mortar locations. This policy was put in place to help the customers concentrate on perusing the merchandise in a distraction-free environment. Some customers have complained that such a strict policy make the stores "boring" and "oppressive," likening their feel to a "library," while others feel underscoring with a pop-y beat to be unnecessary. With the trendy products and designer collabs, to the eye-catching displays and approachable sales associates, Target has been successful at standing out from it's competitors. Music currently plays in 65 Target stores, but the company will be incorporating it into 85 remodeled stores and 30 new ones, for a total of locations by the end of
Target Corp. The Minneapolis-based retailer began testing music in a handful of stores in the past few years and more new and remodeled locations will add background music this year. Currently, there are 65 Target stores that play music overhead; about half of them are smaller flex-format stores in dense urban areas, a company spokesperson said. By the end of , Target will have at least stores that play music. A Target spokesperson said the company creates its playlists with music "that is upbeat, positive and has a playful personality". Target used to be against playing music in any of its stores, based partly on a strategy to create a distraction-free shopping experience. Target first tested in-store music at its Minnetonka Ridgedale location when the store was remodeled in Louis Park, St. Paul-Midway and Minnetonka.
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Unofficial playlist of all the songs played inside Target store locations. Oh and the playlist is unorganised in no particular order. New songs added frequently. Enjoy :. Sign In. Unofficial Target Playlist Katie. Drive Me Wild. Alexia Coley.